NFL

• Here are the six questions we have about YouTube’s exclusive NFL broadcast deal
• After Sunday Ticket success, YouTube wants exclusive NFL broadcasts of its own

  YouTube is among the favorites to land an exclusive NFL broadcast package (separate from Sunday Ticket) that would include a game in Brazil.

  
• February is a big month for influencer sports: Creators are balling out with NBA and NFL stars

  The rosters for the 2025 NBA All-Star Celebrity Game will include Kai Cenat, Druski, and assistant coach Khaby Lame.

  
• NFL doubles down on creator spotlights with a Kai Cenat vs IShowSpeed Super Bowl pre-game

  In an announcement video, NFL Commissioner Roger Goodell (who showed up to speak at YouTube's Brandcast in 2023, btw) rings up IShowSpeed.

  
• YouTube cozies closer to the NFL, replacing TikTok as Super Bowl tailgate sponsor
• The holidays have become the peak viewing period on streaming platforms
• Top 100 Most Viewed U.S. YouTube Channels • October 2024
• Have you heard? Russia hits YouTube with 35-digit fine, and ‘The Simpsons’ are in the NFL
• NBC’s NFL broadcasts add TikTokers to answer YouTube’s “Creator of the Week”
• YouTube wants its second season as NFL Sunday Ticket distributor to be even better than the first
• Creators are ready for some football, and a firm backed by the Dallas Cowboys is leading the way
• Reddit just partnered with the NFL, NBA, MLB, PGA TOUR, and NASCAR