Google has announced a number of tools, all driven by machine learning, that will help advertisers secure better placements across platforms like YouTube.
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- Is Google’s digital ad business a monopoly? The U.S. Department of Justice says yes.
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Google Applies More Machine Learning To Increase The Reach Of Ads Across Its Properties
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YouTube To Start Selling Unskippable, Six-Second ‘Bumper’ Ads Next Month
"We like to think of Bumper ads as little haikus of video ads,” says Google, "and we’re excited to see what the creative community will do with them."
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YouTube, Mobile Ads Help Drive Q2 Revenue Growth For Google
Google revealed its Q2 2015 financial report on July 16, 2015, & cited YouTube’s growth and mobile advertising as key factors in its $17.7 billion revenue.
- 30% Of All US Online Video Views In June Came From Ads
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