ecommerce

• eBay wanted Emma Chamberlain’s old clothes. So did her viewers.
• Whatnot announces a funding round north of $200 million for the second time this year

  Whatnot has achieved a valuation of $11.5 billion as it continues to occupy a prominent position in the creator economy.

  
• Ecommerce boom pushes ShopMy to $1.5 billion valuation as firm lands fresh funding

  ShopMy has announced a $70 million funding round that values the ecommerce firm and its billions of sales dollars at $1.5 billion.

  
• YouTube gets a new shopping integration as it touts its impact on Gen Z style

  TalkShopLive's YouTube integration will make it easier for celebrities and public figures to participate in ecommerce.

  
• Creator-curated storefronts hit the mainstream thanks to brands like Sephora and Condé Nast
• Let’s make a deal: YouTube caters to brands and podcasters by making its ads more flexible
• For teenage viewers, YouTube Shorts ads drive more purchases than TikTok ads
• Facebook is bringing Marketplace across the country in a custom Airstream
• Chinese market powers TikTok parent company to $330 billion valuation
• Pinterest opens up a Thrift Shop for Gen Z
• Pinkfong, Shein look to make summertime splash with Baby Shark apparel
• Roblox brings real-world merch to its burgeoning creator economy