Doritos

• Creators are ruling Super Bowl advertising. Doritos brought back a classic contest to get in on the fun.
• Is the TikTok algorithm like a bag of chips? The “Dorito theory” is going viral.

  Is the TikTok algorithm like a bag of Doritos? That's the theory creator Celeste Aria posed in a recent viral upload.

  
• Watch The Five Contestants For Doritos’ ‘Crash The Super Bowl’

  The 'Fashionista Dad' advertisement will air during the Super Bowl thanks to its performance in Doritos' 'Crash The Super Bowl' contest.

  
• Super Bowl Ads: Volkswagen: The Force, Pepsi, Doritos Lead on Hulu

  Most popular Super Bowl ads as voted by the fans on Hulu. Watch new ads as they air on FOX.