News

• 20 years of YouTube: 2023 was so skibidi that it made us say DaFuq!?Boom!
• A new platform is moving creators from paid posts to the cap table

  OWM is a new platform that pairs startup founders with creators who are interesting in making deals in exchange for equity.

  
• Athlete influencers are ready to make more money. YouTube is game.

  YouTube is adding new sports-themed ad lineups for its Select program while also rolling out athletic shows alongside stars like iShowSpeed.

  
• 1.1 million Twitch subs and a haircut from LeBron: Highlights from Kai Cenat’s Mafiathon 3

  Kai Cenat achieved his goal of one million Twitch during month-long streaming marathon Mafiathon. Here are some of the highlights.

  
• Take a look, it’s in a #BookTok: ‘Reading Rainbow’ is getting a reboot
• Need a creator to capture your event? There’s an app for that.
• There’s now an AI talent studio for “hyperreal digital stars,” and Hollywood isn’t happy
• Top 5 Branded Videos of the Week: The businesses
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/28/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/28/2025
• Want to be a test subject for YouTube’s AI features? Step into the lab.
• Have you heard? KSI’s got talent, British networks take on Ms. Rachel, and sorority girls make six figures.