News

• The sun never sets on the Sidemen empire
• Night launched a marketing agency to matchmake brands with creators

  Talent management company Night is launching Night Advisory, a marketing arm that has already partnered with brands like NASCAR.

  
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/21/2025

  The killing of Charlie Kirk has created a moment of extraordinary attention and audiences aren't stopping at a single channel. They're watching Candace Owens, too.

  
• Top 5 Branded Videos of the Week: Balls and chains

  Our latest Gospel Stats Weekly Brand Report is a check-in with the real world. It's got exes, escalators, iPhones, and football, with the added bonus of LEGOs thanks to omnipresent sponsor RAID: Shadow Legends. Some of the usual suspects populate our top 5 in terms of creators, and their videos this week remind us that however much of an escape watching YouTube can be, savvy creators are always plugged in to what's happening beyond cyberspace, too.

  
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/21/2025
• Have you heard? Hasan Piker has words for Charlie Kirk, Glitch Productions has a new show, and Gary Vee gets Stan
• How do online platforms contribute to radicalization? The House is asking tech CEOs to answer.
• MrBeast who? When “reach” replaces views, ‘Saturday Night Live’ becomes the top U.S. YouTube channel.
• Creator-curated storefronts hit the mainstream thanks to brands like Sephora and Condé Nast
• The TikTok ban got delayed again, but Trump says the deal to create new, U.S.-owned app is done
• Charli and Dixie D’Amelio are playing dress up with their childhood toys in Roblox
• Let’s make a deal: YouTube caters to brands and podcasters by making its ads more flexible