Homepage Feature

• Want to know why streamers are hungry for live sports? Check out NBC’s Olympics viewership.
• RedNote goes west with U.S. hires, creator outreach, and its version of TikTok Shop

  Xiaohongshu, the "Chinese Instagram" known internationally as RedNote, is expanding to the U.S. through hiring, ecommerce, and partnerships.

  
• Northernlion is holding a 6-day fan “supercruise.” But he’s not the only creator traveling with viewers.

  On April 13, Twitch streamer Northernlion announced plans to hold a six-day "ultimate streamer cruise" that will give fans a chance to spend six days sailing with him on Royal Caribbean's Jewel of the Seas. With cabin prices starting at $1,800 (up to $2,159 for a premium "squad up" room), the cruise will take participants on a round trip from Tampa to Cozumel and Costa Maya.

  
• At Coachella, Justin Bieber flipped the camera — and reminded us how YouTube changed everything

  Justin Bieber drew criticism for singing along with his old YouTube videos at Coachella, but isn't that what live music has become?

  
• With The Overlap’s acquisition of Mark Goldbridge’s channels, the soccer world bets on YouTube
• YouTube joins Peacock with official live coverage of Eurovision in the U.S.
• YouTube is actually giving viewers fewer ads on livestreams
• Jacksepticeye is making a Bloodborne movie
• Roblox’s new Plus program will pay creators for signups–and eat the cost of item discounts so their earnings don’t go down
• College is a great place to be a creator, so Gen Z is chasing scholarships on TikTok
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 04/12/2026
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 04/12/2026