Sports

• Web Series Pitch Sheet: ‘White Collar Brawler’
• NFL Draft Begins Tonight, Has ‘Everything to Prove’

  Gatorade and the NFL teamed up for the web series 'Everything to Prove.' It follows 14 NFL prospects as they prepare for the 2011 NFL Draft.

  
• March Madness Streams 12.7+ Million Hours of Basketball

  The 2011 Final Four and NCAA March Madness on Demand website and iPhone, iPad, and mobile applications are up 47% in viewership over last year.

  
• It’s Opening Day for Baseball, Enter the MLB Fan Cave

  MLB and Endemol USA recently dubbed Mike O’Hara and Ryan Wagner winners of the Dream Job contest. The two will watch all 2,430 regular season baseball games.

  
• Lance Armstrong, Michelob Ultra Make Watered Down Web Series
• New York Knicks Get a Web Series
• Major League Baseball Offering ‘Dream Job’ Rivaling George Costanza’s
• Vevo Pits ‘Artists vs. Athletes’ in Original Web Show
• LeBron James Picks up Drake for ‘The LeBrons’ Web Series
• Westminster Dog Show 2011: The Web Show
• ‘Sports Ballz’ Does Sexy Kobe Bryant
• NFL Tackles Web Series, ‘The Season,’ ‘Beyond the Sidelines’