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• Threads follows Bluesky’s lead by showing more posts from accounts you follow
• Want to know why YouTube hid dislikes? Ask a female creator.

  A study in Switzerland showed that female creators have ameliorated the gender feedback gap since YouTube hid dislikes.

  
• Top 5 Branded Videos of the Week: SWAT clock, seitan turkey, and Shaq on stream

  We're smack dab between holidays right now. We just came off the the inaugural (and possibly only) Jake Paul vs Mike Tyson Fight Day, and are gearing up for Thanksgiving. Luckily our latest Gospel Stats Weekly Brand Report has content for both holidays and more, including a SWAT-level alarm clock, some 420 blazin', and a new wreck from Mat Armstrong.

  
• The Sidemen Charity Match is one of the year’s biggest creator spectacles. Here’s how it comes together.

  Arcade Media offered a behind-the-scenes look at the planning of the Sidemen charity soccer match, held this year at Wembley Stadium.

  
• TikTok is the new face at your local PTA
• Have you heard? Keith Lee serves sushi drama, MrBallen is a bestseller, and Ro Pansino smokes her dad
• As seen on TikTok Shop: A new IRL store is selling your fave FYP finds
• Cristiano Ronaldo wanted his MrBeast collab to “break the internet.” It did.
• Alan Chikin Chow, YouTube’s multiformat king, is opening a production studio
• Are brainrot memes the best way to educate Gen Alpha?
• AI avatars that resemble creators are arriving on the Chinese version of TikTok. Will they come to America?
• According to Visa, creators are now small businesses. Here’s why that matters.