Featured

• AI overviews changed Google Search. Now they’re coming to YouTube.
• 20 years of YouTube: In 2013, PewDiePie’s Brofist shook up the creator world

  PewDiePie reached the peak of his powers on YouTube in 2013. Here's how his channel's introductory video sums up his success.

  
• In influencer marketing, “the days of unchecked spending are over” — and measurement is key

  Influencer marketers and creator sponsors want more measurement tools for campaigns, but several factors make measurement tricky.

  
• FunnyMike’s Streamer Prom reaches new heights with 4.5 million hours of live Twitch watch time

  Streamer Prom, an event put on by FunnyMike and his management firm Fixated, was a huge cultural moment on Twitch.

  
• YouTube’s exclusion from Australia’s teen social media ban is up for debate
• The new summer camp is on TikTok
• A Wall Street analyst wants Netflix to challenge YouTube in the realm of short-form content
• With ‘GTA VI’ looming, Roblox’s new Creator Rewards encourage engagement and retention
• Pinkfong, Shein look to make summertime splash with Baby Shark apparel
• Top 5 Branded Videos of the Week: LEGO, Disney, Tide, oh my
• Mark Rober, Toys and Colors prepare for summer of fun with kid-friendly YouTube collab
• Have you heard? Amouranth makes $38 million on Kick while Doctor Mike takes on RFK Jr.