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• With 420,000 daily Twitch viewers, is Hytale the successor to Minecraft and Roblox?
• No, Kai Cenat isn’t quitting his streamer gig — but he is launching a new clothing brand

  Rumors were swirling about Kai Cenat's potential retirement from streaming, but he's launching a clothing brand instead.

  
• After studying 10,000 YouTube integrations, Agentio reminds brands that patience is a virtue

  Agentio studied more than 10,000 YouTube integrations to determine some creator marketing best practices for brands.

  
• Precisify to buy into the creator economy on the heels of $26M investment

  Precise TV, which uses a mix of proprietary panels and AI solutions to facilitate creator marketing campaigns, is now Precisify.

  
• Disney Plus is also becoming TikTok
• Top 5 Branded Videos of the Week: Doki Doki Mustard Club
• Parents want to moderate their kids’ screen time. TikTok’s new calendar is helping.
• Have you heard? Trisha Paytas for Congress, iShowSpeed shows speed, and MrBeast’s Super Bowl spot
• YouTube’s new search filters make clearer distinctions between long-form videos and Shorts
• As TikTok prepares for U.S. deal, it says goodbye to its first Global Head of Creators
• Demand for hi-tech Ray Bans is soaring, but supply issues are slowing Meta down
• FIFA hopes official TikTok broadcasts will bring “relatable perspectives” to World Cup coverage