Articles

• Millionaires: Tay & Kay are cool with being the “cringe couple”
• One month after TikTok Shop’s U.S. introduction, sales are growing — but so are complaints

  The U.S. launch of TikTok Shop has led to mixed reactions. Some vendors are seeing sales upticks, but snake oil salesmen are running rampant.

  
• BeReal launches marketing push to put the “realest person on earth” on a Times Square billboard

  BeReal is running its first marketing campaign by offering a vacation and a Times Square billboard to the "realest person on earth."

  
• Additive Creative bulks up talent management roster with 18 new creator signings

  TikTokers Michael Sanzone, Ryan Benji, and Isa and Nina are some of the creators who have signed deals with management firm Additive Creative.

  
• Paramount uploaded the entire ‘Mean Girls’ movie on TikTok on October 3. Reactions were mixed.
• MrBeast calls out TikTok for allowing deepfake ad: “This is a serious problem”
• QTCinderella, Maya Higa’s Gala For Good raises “around $250,000” for rainforest conservation
• ByteDance is expanding TikTok’s footprint in the U.S. — but the Senate has some questions
• Top 5 Branded Videos of the Week: Airrack goes fast, gets Air Up
• TikTok is testing an ad-free subscription tier that could be priced at $4.99 in the U.S.
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 10/01/2023
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 10/01/2023