Tubefilter Staff

• Chronicle shows creators and IP owners who their audiences are and how to find more viewers–before their projects go live online
• MIPCOM Cannes is bringing in microdramas

  
• Reign Maker Group takes a majority stake in Hyphen, highlights its ownership and profit-share structure for subsidiaries

  
• It took comedian Sheila D Yeah 530 Instagram skits to get noticed. Now, with Viral Nation, she’s working on her own TV show.

  "If you look at my Instagram, which I usually post everything on, there's 546 posts," she says. "Only 20 of them are regular posts. The rest of them are skits. It took me 530 skits to get someone to pay attention. When people read my story, I want them to know to never give up. It took me 530 skits before I found someone to listen, and I had to prove myself."

  
• Kit wants its 550,000 creators to dominate email marketing and keep building their IRL connections. Here’s how it’s helping them–on and offline.
• Caleb Hammer bets on ownership: Why he launched a streaming app and membership platform with Uscreen
• From content localization to global multiplatform distribution and monetization: How Linguana is connecting creators and brands
• You know 5-Minute Crafts. Now meet its owner TheSoul Group, which is building a distribution powerhouse across 100+ YouTube channels, streaming, and MSN.
• Uscreen has helped content creators make over $1 billion with membership programs, white-label apps, and more
• After three years of welcoming creators to its biggest event, NAB launches year-round creator VIP program
• Tubefilter will be on the ground at Cannes Lions. Here’s where to find us.
• “This year, we’re really putting a focus on the fact that a creator isn’t just a creator anymore”: How Tribeca X’s 2026 programming celebrates the age of digital content