Creators Going Pro: In February, 5 “Ordinary” YouTubers Joined Forces As ‘Beta Squad.’ Now, They Have Nearly 400K Subscribers.

7 years ago

The boys of Beta Squad are a snapshot of self-made YouTube success. There’s five of them, and they have a…

David Dobrik, Joey Graceffa, Brandon Rogers Lead This Year’s Streamy Awards Nominations

7 years ago

David Dobrik has again emerged as the most-nominated creator at this year's Streamy Awards -- a Dick Clark and Tubefilter-produced show…

Rooster Teeth’s Podcast Network, The Roost, Unveils Slate Of 3 Scripted Series

7 years ago

WarnerMedia, the media division of AT&T formed in the wake of its Time Warner acquisition -- which is also the…

Guns N’ Roses Lays Claim To Only Music Videos From The ’90s — And Now The ’80s — With 1 Billion Views

7 years ago

The eighties are still booming on YouTube. Rock band Guns N’ Roses just made platform history with its black-and-white music…

‘Bon Appétit’ Magazine Is Making Cover Stars Out Of Its Beloved YouTube Crew

7 years ago

Bon Appétit, the 63-year-old, Condé Nast-owned food magazine, has turned several of its editorial staffers into veritable YouTube stars, who regularly…

Shane Dawson Launches Online Store With Jeffree Star’s Killer Merch, All Items Promptly Sell Out

7 years ago

The Jeffree Star-ification of Shane Dawson is in full effect. Amid the rollout of their second docuseries, of which three…

Is A.I. The Next Step For Influencer Marketing? Meet Lil Miquela.

7 years ago

"The robots are coming for your job." It’s a refrain workers have heard for decades as technology continues to march…

YouTube Pacts With MerchBar To Help ‘Official Artist Channels’ Drive Merch, Vinyl Sales

7 years ago

YouTube is linking up with MerchBar -- an ecommerce company that vends 1 million items of official merch and vinyl…

Viral Video Upstart ‘Doing Things Media’ Appoints Former Group Nine Exec President, Taps Starry Advisers

7 years ago

Doing Things Media (DTM), a meme and viral video network whose channels have amassed 40 million followers predominantly on Instagram…

Pocket.watch Greenlights Shows With The Onyx Family, Eh Bee Family, Expands Hulu Pact

7 years ago

Digital kids’ content studio Pocket.watch, which partners with a variety of family-friendly YouTube channels -- most notably eight-year-old Ryan Kaji of…