This year, influencer marketing is projected to be a $10 billion business that will involve more than half of all…
By 2023, many of YouTube's OG Millennial stars had retired (or had been involuntarily canceled). Several Gen Z icons had…
A new platform is betting that creator investments are the new hotness in the world of influencer marketing. OWM plans to revolutionize…
YouTube's extensive push into the world of sports is starting to pay off. As the platform plots new content initiatives…
If Mafiathon 3 truly is the final chapter of Kai Cenat's streaming marathon series, then the 23-year-old Twitch star went out with a bang. Over…
Next week, thousands of attendees will gather in Manhattan for Advertising Week New York, a conference that promises it's "built…
Look up there! It's a bird, it's a plane, no...it's a butterfly in the sky? That's right: Reading Rainbow is…
Thanks to the influence and accessibility of social media content, a growing number of individuals are turning to creators to…
Are characters generated with AI models eligible for agency representation? According to Eline Van Der Velden, the answer is a resounding…
This week's Gospel Stats Weekly Brand Report includes a lot of dark and mysterious videos. Creepy, lowlit videos typically thrive in…