Tubi’s creator slate brings new and returning shows to 100 million monthly active users

5 months ago

Five months after launching a creator-packed content hub, Tubi is rolling out a related slate of original programs. The Fox-owned streaming service is…

Top 5 Branded Videos of the Week: MrBeast, MrBeast, and…MrBeast

5 months ago

This week's Gospel Stats Weekly Brand Report includes a lot of dark and mysterious videos. Creepy, lowlit videos typically thrive in…

iHeartMedia and TikTok are going into the creator podcast business together

5 months ago

It's been a busy week for iHeartMedia. Amid rumored negotiations with Netflix, the company best known for its radio stations…

Jonathan Chanti says his new venture has “assembled the Avengers” of brand, media, marketing, and talent

5 months ago

Digital industry veteran Jonathan Chanti describes his new business, Reign Maker Group, as a "constellation" of subsidiary companies that have…

How early is too early for holiday ads?

5 months ago

The idiom "Christmas comes early" describes joyful situations that arrive sooner than expected, but in 2025, advertisers are learning that…

In sweeping study, 89% of creators claim to lack access to specialized mental health resources

5 months ago

For years, creators have sounded the alarm about the pervasive mental health issues they deal with in their line of…

Own an IP? Roblox now lets you license it to game developers en masse–and share the revenue from their sales

5 months ago

In July, Roblox beta-launched a licensing initiative that gives the thousands of developers on its platform permission to make games…

The Timothee Chalamet lookalike contest put a fresh spin on virality. Its organizer is launching an agency.

5 months ago

Have you heard the news? Virality is dead. So claimed The New York Times in a recent thinkpiece. The Gray Lady isn't…

“I’m a neurotic gay Jew. I’ve been funny my whole life.”: Max Cohen on becoming the internet’s favorite Murray Hill Boy

5 months ago

Max Cohen was tired of scrolling. Like many people, COVID lockdowns and the ensuing rise of short-form digital content had…

MrBeast is opening his own theme park. It’s in Saudi Arabia.

5 months ago

Remember a month ago, when a lot of people got very angry at the celebrities participating in Saudi Arabia's comedy…