Events

• Dhar Mann, Brittany Broski, Issa Rae, and more: Miami marketing conference POSSIBLE is putting the spotlight on our industry with its new Creator Economy Academy
• Snapchat hops onto the “full-funnel” bandwagon with ad formats that command attention

  Snapchat joined the other NewFronts presenters that embraced a "full-funnel" approach to creator marketing.

  
• YouTube’s NewFronts presentation tells brands to “bring, build, and boost” their ads with creators and AI

  
• Meta, like TikTok, is putting advertisers in the middle of the cultural moments that consume your feed

  At its 2026 NewFronts presentation, Meta's announcements included new ad formats and new ways to use generative AI.

  
• Google’s ads are reaching consumers “across every touchpoint” — including live sports
• YouTube’s BrandConnect hub is evolving into a streamlined Creator Partnerships platform
• Colin and Samir are giving L.A.-based creators an event where they can meet up and Press Publish
• TikTok wants advertisers to buy into big events. At the Super Bowl, it will show what it can do.
• YouTube and the NFL are bringing flag football back to the Super Bowl with team captains Druski, J. Balvin
• YouTube, TikTok, and Adobe are bringing creators to Sundance. Here’s what to watch for.
• Tribeca Film Festival formall invites social media creators to hit the big screen
• YouTube inks deal to broadcast the Oscars in 2029 and beyond