Taylor Swift wore a Blogilates skort for 3 seconds. Here’s what that did to sales.

2 years ago

Popflex is one of the biggest brands to emerge from the brain of a YouTube creator—and founder Cassey Ho (aka…

Top 5 Branded Videos of the Week: The name of that man on top of our ranking? Albert Einstein.

2 years ago

The most-watched sponsored YouTube video of the week didn't come from MrBeast -- instead, Derek Muller's Veritasium provided the goods. Both Veritasium and…

Ahead of Brandcast, YouTube’s Neal Mohan has a message: Creators should win Emmys

2 years ago

Neal Mohan wants the Television Academy to watch more YouTube videos. The CEO of the Google-owned platform recently penned a guest column in The Hollywood Reporter.…

Sapnap-signed Cheez-Its are now on Walmart shelves

2 years ago

Sapnap's face is officially a snack. The Dream SMP co-founder/NRG co-owner teamed up with Walmart and Kellanova (formerly Kellogg) to…

Millionaires: Rachel Chaleff says “never, ever be afraid to be your most authentic self”

2 years ago

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower mark on platforms like YouTube,…

Facing Congressional pressure, an influential advocacy group ends its relationship with TikTok

2 years ago

TikTok's plan to challenge the new "divest-or-ban" law has encountered a setback. NetChoice, an advocacy group that has supported several of…

Is Warner Bros’ next ‘Lord of the Rings’ movie inspired by a YouTube fan film?

2 years ago

Peter Jackson and Andy Serkis are planning to tell the story of The Hunt For Gollum, but a YouTube fan film may have…

Critical Role just launched its own streaming service–but don’t worry, its core content isn’t getting paywalled

2 years ago

After building an audience of more than 3.5 million viewers across YouTube and Twitch, Critical Role is hoping some of…

After leaving the Bluesky board, Jack Dorsey sounds off on the Twitter rival he backed

2 years ago

Jack Dorsey is breaking up with Bluesky. The co-founder of Twitter (now known as X) has abdicated his position on the Bluesky board and deleted…

Logan Paul, KSI’s Prime Hydration faces lawsuit over the “harmful chemicals” in its bottles

2 years ago

Recent reports have raised the alarm about the presence of "forever chemicals" like polyfluoroalkyl substances (PFAs) in food items and…