Jon Youshaei is letting creators in on some insider secrets. The former Head of Creator Product Marketing at both YouTube and Instagram has teamed up with Thinkific to launch a growth program called the Insider Accelerator.
As its name implies, the Insider Accelerator will offer insights from the power players who have risen to the forefront of the online video community. Youshaei has a direct line to those thought leaders. Through Forbes articles and YouTube uploads, the one-time Big Tech exec has shared conversations with prominent creators like Bryce Hall, Dream, and Tana Mongeau. Now, he’s distilling those interviews into a series of digital courses.
The Insider Accelerator will make use of Thinkific, a digital platform that has published more than one million courses and counted more than 378 million enrollments across all of those classes. Alongside his team at Youshaei Studios, the titular mastermind will lead lessons that are designed to help students excel as professional creators.
“This won’t be just another course for creators,” Youshaei said in a statement. “It’s an accelerator where we’ll be guiding students with workshops, custom-built tools, actionable tactics from my nearly decade of experience as well as my interviews with some of the world’s largest creators. I couldn’t be more excited to partner with Thinkific to bring this to life and help more creators grow their audience — and their business.”
Topics covered in the accelerator will include on-camera confidence, retention rate, thumbnails, and brand deals. Thinkific will offer a sneak peek of Youshaei’s teachings through a mini-course that will be included in the brand’s holiday season campaign, titled “new year, new you.”
Youshaei will imbue his accelerator with additional value by sharing never-before-seen footage from some of his creator interviews. Upstarts who want to enroll in the Insider Accelerator can signal their interest by adding their names to an official waitlist.
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