News

Gamer management firm Loaded adds Chris “Chopper” Hopper as COO (Exclusive)

Loaded has a new C-level executive on its team. The talent management firm known for its work with streaming stars has hired Chris “Chopper” Hopper, who will serve as the company’s Chief Operating Officer.

As COO, Hopper will support Loaded as it grows beyond its core talent management business. He will work closely with the company’s other top execs, include CEO Josh Swartz. In a statement, Swartz explained that Hopper “will focus on improving our internal processes as we prepare our company for acquisitive growth, expanding our value proposition to brands and publishers, and continuing to deepen our service level in our core business of top-tier talent management.”

Hopper’s longest stint in the gaming industry came at Riot Games. He spent seven years at the League of Legends developer, eventually becoming its Head of Esports in North America. Hopper then left Riot to join a creator-led company called Pipeline, which was founded by former LoL pro Snoopeh and streamer StoneMountain64.

Subscribe to get the latest creator news

Subscribe

At Loaded, Hopper will have the chance to work alongside partners who toe the line between content creation and entrepreneurship. Some of the creators on the Loaded talent roster, such as CouRage, have taken leadership positions

at prominent gaming and entertainment companies. Others, like QTCinderella, have produced live events that have attracted huge viewership and big-name sponsors.

“I’ve had an eye on Loaded for several years, and have consistently been impressed with the ambitious, and often ground-breaking work they’ve done in providing services and solutions to the creator ecosystem and broader gaming industry,” Hopper said in a statement. “I’m excited to bring my experience from working at one of the biggest publishers in gaming as well as a startup focused on micro-creators to bolster a strong core business and optimize for the growth Loaded Holdings has on the horizon.”

Loaded has helped creators like Myth and Ludwig secure exclusive streaming deals on YouTube Gaming. Its other 2022 happenings included the launch of a production and consulting wing called Open World.

Share
Published by
Sam Gutelle

Recent Posts

Have you heard? 20 years of Super Simple Songs, AMP in the Club, and Shyamalan’s next twist.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

4 hours ago

Schrodinger’s platform: YouTube is TV, and it isn’t

The MacTaggart Lecture, hosted each year at the Edinburgh TV Festival, is one of the…

5 hours ago

As Netflix brings YouTube’s creators aboard, is it losing YouTube’s viewers?

Netflix is spending freely to bring some of YouTube's top channels into its library, prompting…

6 hours ago

Korean exports will become a $30 billion industry on TikTok by 2030. Welcome to “K-culture 4.0.”

If you thought the KPop Demon Hunters bonanza of 2025 represented the peak of Korean culture…

1 day ago

Answer engine optimization adds value to chatbot responses. Its catching on with creator marketers.

Creator agencies are helping brands navigate the nascent field of answer engine optimization (AEO). The latest companies…

1 day ago

YouTube and Amazon partner to let creators sell a “curated catalog of highly requested and trending products”

In his 2026 letter to creators, CEO Neal Mohan said YouTube is "focused on" making…

1 day ago