Creator Ink—the branding/product development company behind MatPat‘s TheoryWear—is getting into animation.
It quietly launched its new division, Ink Studios, in 2022 with a team of pro storytellers and animators, some of whom have experience at major studios like Disney Television Animation, and all of whom are skilled in various types of animation, including 2-D, 3-D, and rig animation.
Since launch, Ink Studios has provided services to a number of YouTube creators who make animation-driven content, like Odd1sOut, SomeThingElseYT, Let Me Explain Studios, and Haminations.
“With YouTube Shorts’ rapid growth, Ink Studios developed TheOdd1sOut’s short-form content strategy, releasing over 26 shorts since its creation in early 2022,” Creator Ink tells Tubefilter. “The creator’s Shorts are now averaging over 8 million views per video, with over fifty thousand likes and eight thousand comments!”
“Tapping into Ink Studios’ team has allowed me to focus on producing more high quality content in a shorter amount of time,” TheOdd1sOut said in a statement. “I love what they do, and am now able to reach my audience more frequently with more uploads.”
Ink Studios says it already has more creators signed up for short-form animation services, and that it “aims at becoming a major platform for creators wanting to diversify their content and grow their brand, taking advantage of the new opportunities arising in the creator industry.”
Creators interested in working with Ink Studios can get in touch here.
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