YouTube Originals has tapped 24-year-old FaZe Rug — whose real name is Brian Awadis — to host a new competition series dubbed No. 1 Chicken.
The six-part bout will bow Sept. 22 on Awadis’ channel, which is home to 20 million subscribers. Throughout the show, a total of eight YouTubers will compete in terrifying challenges — contending with insects, heights, disgusting food, and more. The winning creator each week will avoid the unpleasant challenge slated for the following episode.
Contestants include Amanda Steele, Deestroying, FaZe Adapt, The Fitness Marshall, Simplistic, Tasha Proctor of StephAndTasha, ShermanTheVerman, and Quenlin Blackwell.
No. 1 Chicken is based on a format by Japanese network TV Asahi, and is being produced for YouTube by Critical Content.
In addition to No. 1 Chicken, Awadis — who is the most-followed member of the esports and content collective FaZe Clan — has recently pushed into podcasts with All Grown Up. And last Halloween, he headlined his inaugural feature film, Crimson.
You can check out a teaser for No. 1 Chicken right here: