WME has signed 18-year-old TikTok star Sara Echeagaray, who has racked up 2 million followers on the hit short-form app in less than a year.
Echeagaray shares a wide array of content on the platform, including comedy sketches, acting challenges, special effects-driven videos, and beauty and fashion clips. A series of viral moments catapulted Echeagaray to TikTok stardom, WME says, including spoofs of popular shows like The Office (see below), Friends, and BuzzFeed Unsolved. She has also worked on brand partnerships with the likes of HBO Max, Thrive Market, and Benefit Cosmetics.
Echeagaray, who was born and raised in Dallas, will work with WME to build her digital business as well as endorsements, acting, non-scripted projects, and podcasts.
Beyond TikTok, Echeagaray has amassed 139,000 followers on Instagram and 24,000 subscribers on YouTube, where she shares comedy and lifestyle vlogs, taste tests, and challenge videos. In addition to WME, Echeagaray is repped by Fullscreen through its talent management division.
@saraecheagaraytiffany. ##fyp ##foryou ##foryoupage ##trending ##featureme ##viral ##vlogmas ##thesagaends ##4u ##theofficeus♬ original sound – katherineartt
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