Quibi

Chrissy Teigen Gets Second Quibi Series That Riffs On The ‘Everything Is Cake’ Meme

Chrissy Teigen is quickly becoming the face of fledgling streaming service Quibi.

After the platform renewed Chrissy’s Court — a series in which Teigen comedically settles various small claims skirmishes — for a second season, Quibi announced today another that it’s pacting with the model and social media mogul on a second series called Eye Candy.

Eye Candy is based on a Japanese game show called Sokkuri Sweets, which was created by Nippon TV in Japan but will be produced by Main Event Media stateside, according to Deadline, in partnership with Teigen’s own Suit & Thai Productions. The series sees celebs and civilians walking onto a set and attempting to identify which objects are real and which are baked concoctions. It’s a timely concept given the explosion of the ‘Everything Is Cake’ meme in recent weeks. That meme, where videos of common objects like Crocs sandals and rolls of toilet paper are cut into and revealed to be cakes, was first spawned by a Tasty video.

Subscribe to get the latest creator news

Subscribe

“I’ve been fascinated by all the mind-blowing cake videos seen around the world and I’m thrilled to be a part of introducing Eye Candy

to many others,” Teigen told Deadline in a statement. “Disclaimer: We are not responsible for any feelings of confusion, betrayal, or cravings that may ensue from watching this program.”

“When we first viewed the original Japanese series, the closest reference that came to mind was Willy Wonka And The Chocolate Factory,” added Jimmy Fox, president of Main Event Media. “Literally anything that appears on set could be made of chocolate or an undercover cake creation. The culinary artistry on display in the show is incredible and at the same time utterly ridiculous in all the right ways.”

The series announcement arrives at something of a trying time for Quibi. A recent study purported that only 8% of the people who signed up for free, 90-day trials converted to paying subscribers — a stat that Quibi adamantly denies, calling it “incorrect by an order of magnitude.”

Share
Published by
Geoff Weiss

Recent Posts

Top 5 Branded Videos of the Week: Yoshi egg, Pringles hack, alien ASMR

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

7 hours ago

TikTok is doing an official BookTok bestseller list–and Heated Rivalry is #1

An entire generation of BookTok bait authors now has a new list to hit. For…

8 hours ago

The next phase of Tubi’s originals push features creators Keith Lee and Sofi Manassyan

Last year, Tubi went all-in on creators. The Fox-owned streaming service brought in former TikTok exec Kudzi…

8 hours ago

‘The Guild’ was an iconic web series. Nearly 20 years later, Felicia Day is reviving it as a movie.

It's time to dust off those old World of Warcraft accounts, because The Guild is coming back. 19 years…

8 hours ago

Thanks to age verification tech, TikTok is going for a booze cruise

On social media platforms, age verification technology can limit underage access and safeguard vulnerable users.…

10 hours ago

YouTube and TikTok darling EPIC: The Musical headed for the big screen with Jerry Bruckheimer

EPIC, the modern musical retelling of The Odyssey which generated so much viewer support on…

1 day ago