Kid-focused YouTube phenom Roi ‘Guava Juice’ Fabito is the latest digital star to be tapped by Viacom-owned Nickelodeon for his own show.
Fabito will host a five-episode web series for Nick titled SpongeBob SmartyPants, according to Vents Magazine. On the weekly game show, which premiered on Dec. 21, Fabito tests young contestants’ knowledge of all things SpongeBob SquarePants — with the winner taking home a Golden Pineapple (inspired by the beloved animated character’s under-the-sea residence). SpongeBob SmartyPants will be distributed on Nickelodeon’s official SpongeBob SquarePants YouTube channel, which counts million 1.4 million subscribers.
Fabito is known for his kid-friendly challenges, experiments, and DIY videos — which have amassed a stunning 19 million subscribers across
three channels. He has also pursued myriad business ventures outside of YouTube, including a mobile gaming app called Guava Juice: Tub Tapper, as well as a slime toy line that’s available at Target and Walmart stores nationwide, as well as on each retailer’s respective website.In addition to Fabito, Nickelodeon has ordered linear and digital series starring the likes of CKN Toys, Alex Wassabi, David Dobrik, Annie and Hayley LeBlanc, Ryan Kaji, and JoJo Siwa.
You can check out the trailer for SpongeBob SmartyPants below:
For years, Netflix has wanted to make its name as the home of ultra-premium content.…
'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…
Does generative AI represent the future of the film world, or is it an existential…
In its latest deal with TikTok, Universal Music Group said it's all about "[promoting] human…
Each week, we handpick a selection of stories to give you a snapshot of trends,…
Platforms like Patreon and OnlyFans let creators distribute paywalled videos that can only be watched…