Uncategorized

Cracking The YouTube Algorithm In 2020

The YouTube algorithm is in constant flux, but structurally it’s remained very consistent since the switch from ‘Views’ to ‘Watch Time.’ This means that large data sets can give us big insight into what content is getting the most exposure on the platform. 

In Cracking YouTube 2020, we at Little Monster look at those big data sets. This report sees us analyze 200,000 videos from 20,000 channels to see what they tell us about…

  • The best day to post videos
  • The best duration of video to post
  • What YouTube is promoting through recommendations and search results
  • What metadata matters (and what doesn’t)
  • How frequently to post
  • 20 other factors that influence viewership

You can watch me present this report at VidCon 2019 on the industry track, or check out the full report below.

Subscribe for daily Tubefilter Top Stories

Subscribe
Share
Published by
Matt Gielen
Tags: YouTube

Recent Posts

At Coachella, Justin Bieber flipped the camera — and reminded us how YouTube changed everything

It's been years since we last encountered a piece of Justin Bieber drama worth chewing over, but…

3 hours ago

With The Overlap’s acquisition of Mark Goldbridge’s channels, the soccer world bets on YouTube

The spending spree on YouTube soccer content shows no signs of abating. The latest injection of capital…

4 hours ago

YouTube joins Peacock with official live coverage of Eurovision in the U.S.

The United States doesn't participate in the Eurovision Song Contest, but it now boasts two official…

5 hours ago

YouTube is actually giving viewers fewer ads on livestreams

You might want to sit down for this news. YouTube is rolling out updates for…

6 hours ago

Jacksepticeye is making a Bloodborne movie

In 2024, during Jacksepticeye's annual Thankmas fundraising stream, a viewer asked him what he was…

7 hours ago

Roblox’s new Plus program will pay creators for signups–and eat the cost of item discounts so their earnings don’t go down

Roblox is launching a new monthly subscription program that gives players discounts on in-game purchases--but…

1 day ago