Fresh off her tete-a-tete with President Trump, reality TV star-turned-cosmetics entrepreneur Kim Kardashian is headed to Beautycon — a festival that annually convenes top beauty influencers, brands, and their hordes of fans.
While past festivals have featured the likes of Zendaya, Paris Hilton, Laverne Cox, and Lucy Hale, Kardashian might be the event’s biggest get to date. She will headline the forthcoming Los Angeles gathering, Teen Vogue reports, slated for July 14 and 15 at the L.A. Convention Center. Kardashian launched her own beauty line, KKW Beauty, last June, and most recently added to the collection with a range of nude lipsticks launching next month. She will speak about her experiences as a female entrepreneur.
Kardashian has ingratiated herself into the YouTube beauty community more and more in recent months, having collaborated with top creators like Kandee Johnson and Jaclyn Hill. Kardashian also shares tutorials on her own channel, which counts 1.2 million subscribers and 59 million lifetime views
Beautycon also hosts events in New York and London, welcoming on average 15,000 attendees per event.
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