Marvel‘s Avengers is a franchise built on big stars, big budgets, big action sequences, and big box office returns, and its most colossal installment yet has pulled in a digital audience befitting its grandeur. One day after the trailer for Avengers: Infinity War arrived online, it set the record for the most trailer views over a 24-hour period, reeling in a reported 230 million views across all platforms.
Infinity War, set for a May 4, 2018 release, will be the culmination of the 18 films that have preceded it in the Marvel Cinematic Universe. It boasts a star-studded cast even by superhero movie standards, uniting performers from previous Avengers
installments with those from Guardians of the Galaxy, Spider-Man: Homecoming, Doctor Strange, and Black Panther. The stacked nature of that cast has generated enough excitement to push the Infinity War trailer past that of It, which broke the one-day view record when it received 179 million views during a 24-hour period in late March.Marvel reported the 230 million-view estimate in a tweet. That number has since been reported by outlets like Entertainment Weekly and The Hollywood Reporter.
Each week, we handpick a selection of stories to give you a snapshot of trends,…
The MacTaggart Lecture, hosted each year at the Edinburgh TV Festival, is one of the…
Netflix is spending freely to bring some of YouTube's top channels into its library, prompting…
If you thought the KPop Demon Hunters bonanza of 2025 represented the peak of Korean culture…
Creator agencies are helping brands navigate the nascent field of answer engine optimization (AEO). The latest companies…
In his 2026 letter to creators, CEO Neal Mohan said YouTube is "focused on" making…