News

YouTube Says Luis Fonsi’s “Despacito” Was Its Most-Viewed ‘Song Of The Summer’

The music video for “Despacito” is not just the all-time most-viewed clip in YouTube history and the first upload to ever reach three billion views; it’s also the official “song of the summer.” According to YouTube data, Luis Fonsi‘s Latin megahit drew more viewership between Memorial Day and Labor Day than any other music video on the site.

“Despacito” was driven by its own infectious rhythms as well as the rising popularity of Latin music on YouTube. The video site split its “song of the summer” data into global and domestic divisions, and on the former list, which was shared by Billboard and others, 15 of the top 25 most-viewed music videos come from Latin America. Among US viewers, “Despacito” was one of the only songs from that region to reach the top 25, but it held on to the top spot, ahead of Top 40 staples like Bruno Mars’ “That’s What I Like” and DJ Khaled’s “I’m The One.”

Subscribe for daily Tubefilter Top Stories

Subscribe

In the US, “Despacito” can trace part of its rise to Justin Bieber, whose April 2017 cover helped the song become an international phenomenon. Invigorated by the assist it received by The Biebs, Fonsi’s anthem soared up the YouTube charts, ultimately supplanting Wiz Khalifa’s “See You Again” as the site’s most-trafficked offering. While it currently holds that title, “Despacito” could soon face a challenge from Taylor Swift’s “Look What You Made Me Do

,” which cracked YouTube’s song of the summer list despite only arriving at the tail end of August.

For now, though, “Despacito” is still el rey. Here is the full list of YouTube’s songs of the summer in the US:

  1. Luis Fonsi – Despacito ft. Daddy Yankee
  2. Bruno Mars – That’s What I Like
  3. DJ Khaled – I’m the One ft. Justin Bieber, Quavo, Chance the Rapper, Lil Wayne
  4. Post Malone – Congratulations
  5. Lul Uzi Vert – XO TOUR Llif3
  6. Ayo & Teo – Rolex
  7. Ed Sheeran – Shape of You
  8. DJ Khaled – Wild Thoughts ft. Rihanna, Bryson Tiller
  9. Future – Mask Off
  10. Cardi B – Bodak Yellow
  11. French Montana – Unforgettable
  12. Kendrick Lamar – HUMBLE.
  13. KYLE – iSpy FT. Lil Yachty
  14. Rae Sremmurd – Swang
  15. 21 Savage – Bank Account
  16. Playboi Carti – Magnolia
  17. Migos – Bad and Boujee
  18. Imagine Dragons – Believer
  19. Donald Glover – Redbone
  20. Taylor Swift – Look What You Made Me Do
  21. A Boogie wit da Hoodie – Drowning
  22. YFN Lucci – Everyday We Lit
  23. Migos – Slippery
  24. Tee Grizzley – First Day Out
  25. Maluma – Felices los 4
Share
Published by
Sam Gutelle

Recent Posts

YouTube is making AI labels easier to read (and applying them automatically)

At this point, AI-generated content on YouTube is a fait accompli. Like it or not,…

17 minutes ago

Netflix enters a new frontier with real-time syndication of ‘The Breakfast Club’

For years, Netflix has wanted to make its name as the home of ultra-premium content.…

18 hours ago

Top 5 Branded Videos of the Week: Movie moments

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

20 hours ago

At Cannes, ByteDance brings generative AI films into the market

Does generative AI represent the future of the film world, or is it an existential…

1 day ago

UMG’s new TikTok and Spotify deals are what we should expect in the age of AI

In its latest deal with TikTok, Universal Music Group said it's all about "[promoting] human…

2 days ago

Have you heard? Saluting Patriotic Kenny, visiting 30 NBA arenas, and meeting a new shark

Each week, we handpick a selection of stories to give you a snapshot of trends,…

5 days ago