Katy Perry is looking to the vlogosphere for her latest star-studded music video, which is slated to feature Molly Shannon, Terry Crews, and Christine Sydelko — a Vine star-turned-YouTube vlogger who counts 836,000 subscribers on her buzzy flagship channel alongside fellow creator Elijah Daniel.
The video for Perry’s upcoming single, Swish Swish, looks to be a basketball comedy about a team of misfits, according to a new teaser the singer released earlier today.
Sydelko and Daniel, who are both 23, post zany vlogs on their namesake channel, which the duo launched in July 2015. They also have a second channel with 480,000 subscribers. They won top honors in the ‘Comedy’ category at this year’s Shorty Awards
. In addition to his work on social media, Daniel is also the author of a viral erotic novel called Trump Temptations.Other guest stars in the Swish Swish music video include Game Of Thrones actor Thor ‘The Mountain’ Björnsson, Glee’s Jenna Ushkowitz, Gaten Matarazzo of Stranger Things, sportscasters Bill Walton and Rich Eisen, and Nicki Minaj. And this isn’t the first time that Perry has looked to the world of YouTube to populate her high-profile music videos. Back in 2011, she tapped Rebecca Black, of Friday fame, to star in the video for Last Friday Night (T.G.I.F.).
Perry’s music videos tend to be massive events on YouTube: her last video for Bon Appetit in May smashed the record for the most-ever video views in 24 hours.
Hot Ones is headed to Netflix. Well, kind of. As its latest pluck from the…
For years, the Federal Trade Commission has put pressure on digital content creators to properly…
Fanatics Collect is a platform hobbyists use to buy, sell, and grade trading cards. Now,…
'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…
Six years ago, Quibi bet its entire business model and nearly $2 billion on the…
There's been a lot of chatter lately about the increasing interweave of the creator industry…