PointlessBlog

U.K. Vlogger Alfie Deyes To Publish Third Interactive Book On July 18

Twenty-three-year-old daily vlogger Alfie Deyes is readying his fourth literary effort — another activity book dubbed Pointless Book 3.

Published in the U.S. by Blue Streak Books, a division of Bonnier, the title — which takes its name from Deyes’ YouTube channel, Pointless Blog — hits shelves on July 18. (In the U.K., it will be available on July 13). Like Pointless Book and Pointless Book 2, the third installment serves as an interactive journal inviting readers to try various challenges, games, pranks, and activities at home. In addition to the interactive books, Deyes, who counts roughly 11.5 million subscribers across his three YouTube channels, also released The Scrapbook Of My Life — an autobiography — last year.

Beyond new challenges, Pointless Book 3 will feature a compatible app touting exclusive videos. The first Pointless Book in the series, released in September 2014, promptly shot to the top of the Amazon charts in the U.K.

Subscribe to get the latest creator news

Subscribe

In addition to his literary endeavors, Deyes and a slew of fellow U.K. YouTube stars are set to headline an inaugural live event dubbed HelloWorld this October in Birmingham. The two-day bash will comprise performances, skits, and interactive engagements with fans. Other creators on the roster include Caspar Lee, Jim Chapman, Joe Sugg, Louise Pentland, Marcus Butler, KSI, Rose & Rosie, and Deyes’ girlfriend, Zoella.

Recent Posts

Have you heard? 20 years of Super Simple Songs, AMP in the Club, and Shyamalan’s next twist.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

2 days ago

Schrodinger’s platform: YouTube is TV, and it isn’t

The MacTaggart Lecture, hosted each year at the Edinburgh TV Festival, is one of the…

2 days ago

As Netflix brings YouTube’s creators aboard, is it losing YouTube’s viewers?

Netflix is spending freely to bring some of YouTube's top channels into its library, prompting…

2 days ago

Korean exports will become a $30 billion industry on TikTok by 2030. Welcome to “K-culture 4.0.”

If you thought the KPop Demon Hunters bonanza of 2025 represented the peak of Korean culture…

3 days ago

Answer engine optimization adds value to chatbot responses. Its catching on with creator marketers.

Creator agencies are helping brands navigate the nascent field of answer engine optimization (AEO). The latest companies…

3 days ago

YouTube and Amazon partner to let creators sell a “curated catalog of highly requested and trending products”

In his 2026 letter to creators, CEO Neal Mohan said YouTube is "focused on" making…

3 days ago