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Talent Firm ‘Digital Brand Architects’ Signs Andi Dorfman, With Love From Kat, Others

Digital Brand Architects (DBA), a talent management firm founded by Raina Penchansky and Karen Robinovitz in 2010, has added five new clients to its roster, including Andi Dorfman — the former star of The Bachelorette, who counts 1 million followers on Instagram.

DBA has also signed three high-profile fashion bloggers, including With Love From Kat, MyWhiteT, and Collage Vintage. Kat Tanita, who helms the With Love From Kat fashion and travel blog, has also created her own travel app and boasts 377,000 followers on Instagram. MyWhiteT is headlined by Los Angeles style blogger Jessi Malay, who counts 374,000 followers on Instagram and 46,000 subscribers on YouTube, while Collage Vintage features fashion and globetrotting content in both Spanish and English.

Last month, DBA signed viral musician Greyson Chance. The firm also reps top fashion bloggers Something Navy and Song Of Style.

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In addition to talent management, DBA also operates a Digital Brand Products (DBP) arm, which is dedicated to influencer product development and merchandising.

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Published by
Geoff Weiss

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