Samsung’s Top Media Executive To Leave Amid Slew Of Department Cuts (Report)

Samsung has reportedly lost its top-ranking media executive, John Pleasants — who formerly served as the company’s EVP of media solutions in San Francisco. Variety, which first reported Pleasants’ departure, says that he is being replaced by Samsung’s Yoon C. Lee, an SVP at the company.

Samsung declined to comment on the executive shakeup, but told Variety in a statement that “we will continue to evolve our strategy and are committed to making investments focused on delivering the next generation of content and services that span our line of Galaxy devices.”

Pleasants, who charged Samsung’s Media Solutions Center America (MSCA) unit, which builds media apps — including Samsung’s Milk Music

streaming service and its quickly-shuttered Milk Video platform — joined the company in 2014 from Disney, where he served as co-president of the Disney Interactive Media Group. Pleasants has also served as COO of Electronic Arts, and CEO of Ticketmaster.

Subscribe to get the latest creator news

Subscribe

His departure arrives on the heels of several other cuts within Samsung’s MSCA division, according to Variety, including SVP of business development Steve Stanford, SVP of content and services Darren Tsui, VP Ed Ho, and VP of content and services Ian Langridge. While these cuts could serve as something of an ominous sign for Samsung’s media ambitions, Variety notes that the company is bullish on its Gear VR virtual reality headset and Milk VR app, which are performing well and are thus unlikely to see any cuts.

Share
Published by
Geoff Weiss

Recent Posts

YouTube just made a Shorts deepfake machine so creators don’t have to be in their own videos

Hey YouTubers! Do you want to be rid of the pesky chore of actually appearing…

13 hours ago

Have you heard? Gaming Historian says so long, Ms. Rachel sells shoes, and TikTok ad exec moves on.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

14 hours ago

NAB Show wants to be the meeting ground for creators and legacy entertainment: “These two segments have so much to offer each other right now”

Back in 2024, the National Association of Broadcasters recognized the importance of content creators by…

15 hours ago

Hoorae returns to Issa Rae’s web series roots with “Screen Time” microdrama

Too much screen time can be a dangerous thing, and Hoorae is taking that idea literally. The…

16 hours ago

Kylie Jenner brings “star power and aura” to hydration product k2o, launched in tandem with Night

The latest product backed by Night's venture studio emerged out of a partnership between the creator…

17 hours ago

Hollywood has a lot to learn from creator animators (and their IPs), YouTube says in latest Culture & Trends report

Indie animation is flourishing on YouTube. From the pop culture juggernaut that is The Amazing…

2 days ago