The Fine Bros, With TV On Their Minds, Hire Former ‘Hell’s Kitchen’ Exec

Recently, The Fine Bros–whose main channel counts more than 11.6 million subscribers and upwards of 2.7 billion views–have attempted to increase their presence across alternate platforms like film and TV. As they expand their operation, Benny and Rafi Fine are in need of a bigger team, and to that end, they have hired Brandie Tucker, a veteran TV producer, as Vice President of Alternative Television.

Tucker is perhaps best known for producing hit TV shows like Big Brother and Hell’s Kitchen. At Fine Bros Entertainment, according to a release, she will “be responsible for growing FBE’s burgeoning non­scripted television business through creative development of new properties and oversight of current production.”

“Alternative television has become a very active area for us and we’re fortunate to have someone with Brandie’s experience and background join us to help shepherd that part of our business,” said Benny Fine in the release.

The Fine Bros have already made their way to TV with ReactToThat, an adaptation of their popular React franchise that debuted on Nickelodeon in December 2014. Benny and Rafi have at least two other TV projects in the works: A panel show with SundanceTV, and a sketch comedy/reality show with producer Marc Summers.

Meanwhile, as they continue to work on these projects, The Fine Bros will continue their frequent activity on YouTube. Between their two channels, they release approximately eight videos each week.