Must-Watch Music Videos: Danny Brown Gets In Our Faces In ‘ODB’

[Editor’s Note: Two major trends have emerged in the recent history of new media: 1) Music videos are the new music and 2) YouTube is the new MTV. With that in mind and to keep you up to speed with the greatest and latest in this online video category, Tubefilter has partnered with INDMUSIC, YouTube’s largest independent music network, to bring you at least one must-watch music video every week. Turn up your volume and we hope you enjoy the analysis, sites, and sounds. For more Must-Watch Music Video installments, click here.]

Fool’s Gold artist Danny Brown is nothing if not innovative, quick, and with his unique vocal style, one of the best rappers out right now.  His massively successful 2011 mix tape, XXX, landed him on a score of year end lists and put him firmly on everyone’s radar.  His upcoming record, Old, is set to drop on September 30th and is drumming up significant anticipation.  ‘ODB‘ is the first official video from the new release.  The video, like the song, is a punch in the gut with the vocals coming at you in vibrant color and visual effect.  The grainy film stock and camera flares twist and pull at Brown’s face as he delivers two intense verses with a psychedelic twinge reinforcing his always-energetic

style.

Subscribe to get the latest creator news

Subscribe

Originally from the Motor City, Danny Brown brings an underground punk rock aesthetic to his music.  Composed of straight up verses with no hooks, the song clocks in at just under three minutes.  Minimalist through and through, the song features  small vinyl ticks and pops to make it sound like it’s being spun on an old record player. Face to face with the camera, Brown puts his lyrics and his performance right up front.  The beauty is in the moments when you’re waiting for a hook, or for the camera to turn away, but instead Brown just stares you down and let’s everything he just threw at you sink in.  The new record will feature collaborations with A$AP Rocky, Charli XCX, Schoolboy Q, and Freddie Gibbs, among others.

Arshan Sadri is the Channel Manager at Brooklyn based, INDMUSIC, YouTube’s largest music Network. He got his start booking comedy and music at the University of Maryland. On weekends he refuses to travel above 14th street, likes to run, and plays in two bands that are just ok.

INDMUSIC is YouTube’s Largest Music Network, allowing independent music content creators to monetize their YouTube views without sacrificing creative control or rights to their content.

Share
Published by
Arshan Sadri

Recent Posts

TikTok’s new ad product helps brands distribute and scale their microdramas

Microdramas aren't just a growing entertainment trend -- the short-form, serialized format is a hit…

20 minutes ago

Can YouTube gamify its videos? Two ‘Mario Kart’ fans pulled it off.

A playable version of Rainrow Road has come to YouTube. The notable Mario Kart level is featured…

60 minutes ago

Google’s “platform properties” turn search data into an asset for creators

Google is sitting on a treasure trove of statistical data, and it's putting those data points…

4 hours ago

The Lana’s Life x Claire’s partnership is a Roblox giveaway blended with real-world retail

After enduring multiple rounds of bankruptcy filings, Claire's could use a win, and it's hoping that…

1 day ago

Top 5 Branded Videos of the Week: It’s like if your dad watched The Amazing Digital Circus

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

2 days ago

Have you heard? Hollywood gets more creator horror while Dan Clancy gets in a dig at TikTok.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

5 days ago