'Goodnight Burbank' Spins 'Hollywood', Shacks Up With Babelgum

Goodnight Burbank is back. The popular long-standing faux news web series from creator Hayden Black has been releasing 20 new episodes under a slight spinoff dubbed Goodnight Burbank: Hollywood Report.

The only problem is, unless you’re hanging out at Babelgum on a regular basis, you might have missed it. In fact, you can’t even watch it on the show’s own well developed site.

Subscribe to get the latest creator news

Subscribe

There’s nothing wrong with exclusive distribution deals, in fact there’s a growing belief that in fact may be the only way to secure maximum value for video content. The Guild’s recent renewal of its exclusive deal with Microsoft which locked it up on its triumverate platform – MSN, XBox and Zune.

Where it goes too far is the complete lockdown of all episodes and content, including any trailers or promo clips. Frankly, it’s what’s held up our coverage here on Tubefilter of the new episodes. We tried many avenues to get embeddable episodes to include in our coverage and still none were made available. From what we’ve heard we weren’t the only site trying to get an embed code.

Whatever the language in the contract with Babelgum, it has crippled the creators’ ability to promote the series in the way they have excelled at – through blog outreach, social media sharing, email and the like. The hijacked YouTube promo clip above isn’t available on Black’s cellmate27 YouTube page

and is from some unrelated account.

I asked veteran web video creator and blogger Tim Street, creator of French Maids TV and CEO of Ape Digital, about this issue. “With geo-protection there’s definitely a monetary stream, and the distributors have a right to keep it at their site if they pay for it,” he told us. “Where they are being idiots is not creating a promo or trailer where people can share it and promote it.”

Photos by Wm. Marc Salsberry.

Share
Published by
Marc Hustvedt

Recent Posts

TikTok’s AI labels might not be effective, so the app is educating its users

TikTok was one of the first social media companies to add labels to AI-generated content. Those…

7 hours ago

Creator recs are leading to sales, and more research has arrived to prove it

The global impact of the creator economy has been a hot topic in recent years,…

8 hours ago

Agentio’s AI-powered creator ads are coming to Facebook and Instagram

On YouTube, the three-year-old firm Agentio is a leader in the realm of AI-powered creator advertising. Now, those…

10 hours ago

Will Netflix’s $100 million Jay Shetty deal allow it to upstream YouTube?

Netflix and Jay Shetty have kicked off a distribution strategy that challenges YouTube's identity as the first window…

1 day ago