J. Scott Berman of Shorn Entertainment, the guy who brought us CubeFabulous (Tilzy.TV Page), just popped back onto the scene with a whole new form of office mayhem.
World Office Sports premiered today at Break.com with a slick production sponsored by Twix. For those looking for a break from the monotony of the daily office grind, “The Office Athletics Show NOT Sanctioned by HR” should be worth a watch.
Hosted by Lou Balzac, the show was shot in NYC office of apparel company, Marc Ecko Enterprises, and features three Ecko employees competing in the various events. New episodes will premier weekly for the next three weeks, so stay tuned for Toner Cartridge Discus, Wastebasketball and Mail Cart Luge, with more planned to follow.
This is a fun concept with easy brand integration — each episode includes a “Twix Break Room Recap” — but the credits suggest an expensive production. Can an ephemeral sub-brand of Break with four installments garner the views to make this sponsorship pay?
To get cast on a future installment of the show, visit Worldofficesports.com.
It is indeed a beautiful day on YouTube, because Mister Rogers has taken up residence…
Accenture is making a big move in the creator economy. The global consulting firm, which…
Since the conclusion of Kai Cenat's month-long Mafiathon 3 event last October, his Twitch account…
Spotify isn't stopping with The Breakfast Club. The platform's recent deal to air Charlamagne tha…
Later this month, thousands of people from across the advertising industry will pour into Cannes,…
Search traffic, restaurant discovery, travel booking, fintech . . . What isn't TikTok into? Add…