In Q1 2024, brands were spending 24% of their campaign dollars on YouTube's TV ads. This means their spending has nearly doubled in just a year.
YouTube
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Top 50 Most Viewed YouTube Channels Worldwide • Week Of 05/25/2025
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For the first time, brands are spending the biggest chunk of their budgets on YouTube’s connected TV ads
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20 years of YouTube: In 2009, a ‘New Moon’ ushered in the next phase of movie marketing
YouTube has hosted 20 years of iconic movie trailers. The preview for 'Twilight: New Moon' was one of the biggest.
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Top 50 Most Subscribed YouTube Channels • Week Of 05/18/2025
The Eurovision Song Contest continued its yearly tradition on YouTube: Every time the competition rolls around, it reaches the Global Top 50.
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Top 5 Branded Videos of the Week: MrBeast in Mexico, the Sidemen in streaming, and also the Met Gala
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Top 50 Most Viewed YouTube Channels Worldwide • Week Of 05/18/2025
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Move over, Spotify and Apple. YouTube has its own podcast charts now.
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At Brandcast 2025, YouTube talks big stats and big stars
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20 years of YouTube: In 2008, we did it live (and voted however we like)
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Here are the six questions we have about YouTube’s exclusive NFL broadcast deal
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Top 100 Most Subscribed U.S. YouTube Channels • April 2025
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Top 100 Most Subscribed YouTube Channels Worldwide • April 2025
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