search

• Google’s “platform properties” turn search data into an asset for creators
• AI isn’t just changing where we search. It’s changing how we search.

  A report from Datos and SparkToro shows that AI search volume isn't that high yet, but it's impacting traditional search already.

  
• TikTok says its search engine usage rivals Google among Gen Z

  TikTok has shared more stats that describe how Gen Z consumers use the app as a multimedia search engine -- especially in some categories.

  
• YouTube is the platform with the most AI chatbot referrals. Competitors want to catch up.

  eMarketer's findings from the world of generative AI chatbot referrals show why so many platforms are putting more resources into search.

  
• Will Instagram’s indexing update shift the balance of power in the world of search?
• Instagram’s latest attempt to copy TikTok will bring improvements to its “content search”
• TikTok adds to search capabilities with a feature that lets users look up images in TikTok Shop
• TikTok is helping creators generate ideas by sharing the most-searched topics on the app
• TikTok is preparing to launch search ads
• With 10 million users and counting, LinkedIn’s Creator Mode gets an update
• YouTube Is One Of The Largest Search Engines In The World. It Just Added Some New Features.
• Instagram Finally Adds Ability To Search Platform Via Keyword