Neilsen is breaking into the subscription video-on-demand market and will measure data from services like Netflix and Amazon Prime.
nielsen ratings
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Nielsen’s Q3 Report Finds Digital Viewing Up Across The Board
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Nielsen To Measure Netflix, Amazon Viewing For Companies’ Owned Content
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New Nielsen Cross-Platform Campaign Ratings To Factor In Online Views
Nielsen has unveiled its new Cross-Platform Campaign Ratings that take into account online video views when analyzing an ad campaign.
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