mrbeast

• MrBeast’s Vyro turns clipping into big business for creators and brands
• Top 5 Branded Videos of the Week: Got jerky?

  In this week's Gospel Stats report, we have a fiery video from MrBeast, a cottagecore chicken Short, a break-a-leg ad for Moose Toys, a makeup palette that's not from a Jake Paul deepfake, and as a bonus, a glimpse into creepy creatures of Appalachia with a very interesting sponsor.

  
• Top 5 Branded Videos of the Week: The businesses

  Feastables continues getting some serious air time in this week's Gospel Stats Brand Report. But we also have one more repeat from last week: Marques Brownlee, who's milking the iPhone 17 release for as much content as possible--and clearly that's doing well with viewers. The other two videos in our top 5 this week come from businesses being sponsored by other businesses. Now that's B2B.

  
• Will MrBeast’s sponsor disclosures (or lack thereof) get him in trouble with the FTC?

  A watchdog has taken issue with MrBeast's improper disclosures related to sponsorships and sweepstakes. Will it call the FTC?

  
• Top 5 Branded Videos of the Week: Balls and chains
• Have you heard? Hasan Piker has words for Charlie Kirk, Glitch Productions has a new show, and Gary Vee gets Stan
• MrBeast, Salish Matter, Anthony Padilla, and Ian Hecox soar into ‘Angry Birds 3’
• Have you heard? MrBeast has lobbyists, Joely Live signs with WME, and “the great lock-in” arrives
• Have you heard? #TeamWater makes a splash, Colin and Samir press publish, and you can go on a ‘Chicken Shop Date’.
• 20 years of YouTube: In 2021, MrBeast brought blockbuster TV to YouTube
• Can MrBeast Kick it? Yes he can.
• MrBeast and Mark Rober cleaned up oceans and forests. Now they’re addressing the global water crisis.