Fullscreen is sharing findings from its inaugural Culture Report -- a deep dive into the biggest digital trends among Gen Z and millennials. In the report, Fullscreen -- a WarnerMedia-owned network that reps 2,500 creators who generate more than 7 billion monthly video views -- explores how social overindulgence has led many young people today to turn to digital detox, thus potentially making it harder for brands to reach them.
Maureen Polo
-
Millennial Parents More Worried About Inappropriate Videos Than Screen Time, Fullscreen Study Finds
-
51% Of Gen Z, Millennials Daydream About Life Without Social Media, Fullscreen Study Finds
-
38% Of Gen Z And Millennials Trust Digital Influencers, Says Fullscreen Study
According to a new report from Fullscreen and social analytics firm Shareablee, Gen Z and millennials users tend to trust digital influencers' branded content judgment.
-
Fullscreen Builds Out New York Sales Team, Hires Vets Kevin McGurn, Maureen Polo
Kevin McGurn will serve as Fullscreen’s head of sales and Maureen Polo will undertake its general manager position.
Newsletter
Subscribe for daily Tubefilter Top Stories
Trending Stories
- StreamElements seeks acquisition as shutdown looms

- Two-thirds of consumers go to TikTok Shop to discover new products and brands

- YouTube’s war on deepfakes goes global: Likeness detection is now open to all.

- YouTube, BBC kick off creator economy training program in the U.K.

- Repeat partnerships are the most effective creator campaigns, and YouTube leads the way









