A few months ago, my partners and I had a wild hypothesis. It was this: the success of a digital project is primarily dependent on the quality of the story.
HLG Studios
- Creating A Successful Digital Network That Doesn’t Fall, Like A Fireball, Back Down To Earth
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You Don’t Need Influencers. Good Stories Sell, Stupid: A Case Study
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Going Sort Of Viral: A Case Study
Fake Super Bowl ads done in the right way provide a good case study in the world of sort of going viral.
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The Slow, Impending, And Painful Death Of Basic Cable
A fresh perspective with stellar images on the status of the cable industry and how online video and cord cutting comes into play.
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