gen z

• College is a great place to be a creator, so Gen Z is chasing scholarships on TikTok
• Gen Z’s negative feelings about TikTok are starting to affect their usage habits

  65% of Gen Z is on TikTok daily, according to Harris Poll, but opinions about the app have become more negative.

  
• Gen Z job seekers are learning professional skills on social media. Are their sources credible?

  A growing number of job seekers (especially among Gen Z) are using social media to self-teach professional skills. Here's what hirers think.

  
• 43% of Gen Z chooses YouTube and TikTok over traditional TV. Microdramas are a big reason why.

  Microdramas are becoming more popular, which is good news for platforms like YouTube and TikTok that appeal to Gen Z.

  
• Nepal’s Discord election shows that platform bans won’t deter Gen Z politicos
• Pinterest opens up a Thrift Shop for Gen Z
• Despite ban threats, TikTok has never been more popular among U.S. teens
• Gen Z prefers premium content to premium TV. Should streamers sound the alarm?
• Turns out Gen Z doesn’t like video podcasts. Now what?
• Financial advice on TikTok is a volatile market
• Pickles, cherries, and cream sodas: Pinterest thinks 2025’s trends will be colorful and delicious
• TikTok is becoming a job board for Gen Z