A study conducted by YouGov and Business Insider found that Gen Z respondents trust YouTube more than rivals like TikTok and Facebook.
gen z
- TikTok announces global Youth Council informed by its study of 12,000 teens and parents
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Gen Z trusts YouTube, according to recent survey. TikTok and Facebook? Not so much.
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YouTube is still teens’ top social media site–and that popularity translates to sales
According to a study of 1,453 13- to 17-year-olds, 90% of teens say they use YouTube. 70% of those users said they use it daily and 16% of them said they're on the site "almost constantly."
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One-third of U.S. teens use a social app “almost constantly” (and not all of them are on TikTok)
New statistics from the Pew Research Center indicate that one-third of U.S. teenagers use at least one social app "almost constantly."
- Instagram ends the year with some “Trend Talk” about the topics that could define 2024
- Gen Z is changing. Brat’s ‘Chicken Girls’ franchise is growing up alongside its target audience.
- Zigazoo started as TikTok for kids. Now Gen Z is getting in on the fun.
- YouTube says Gen Z loves soothing videos, meme accounts, and “content that’s personally relevant to them”
- Gen Z Studio Brat TV Is Celebrating Itself With Inaugural Awards Show
- TikTok Testing New Platform To Connect Gen Z Job Seekers With Prospective Employers
- Insights: Gen Z’s Social Media, Game Habits Pushing Entertainment In New Directions
- Famous Birthdays Crosses 30 Million Monthly Visitors, Will Launch Portuguese Iteration By Year’s End
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