Katalyst and Intel lined up 48 creators in six teams with just 48 hours to create original online content ideas with the winner getting $20,000 and a development deal.
Erin McPherson
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Why Yahoo’s Slate of Original Series is All Reality
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Ashton Kutcher’s Katalyst Incubates Creators with 48-hour IdeaJam
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Yahoo! Going After TV Dollars With More Original Series
Yahoo! is launching seven to ten new original series this year and may be planning an upfront to go after TV ad money.
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