creator economy

• Need a creator to capture your event? There’s an app for that.
• Trump’s tax deduction for tips lets creators keep the change

  The "no tax on tips" deduction introduced by President Donald Trump applies to some forms of creator earnings, according to recent reports.

  
• Two creator funding platforms just crossed $10 billion in payouts

  Both Patreon and Kajabi announced that they have paid out more than $10 billion to creators since their respective launches.

  
• Sony Pictures Television looks to “engage with UK content creators” through new VP of Digital

  Sony Pictures Television has hired former Channel 4 exec Matt Ford as VP of Digital to get into the creator economy in the UK.

  
• The creator economy is still growing year-over-year, but a monetization gap is emerging
• Consolidation is here: The first half of 2025 saw 52 M&A deals in the creator economy
• YouTube’s U.K. creators want more training and recognition — and the platform is providing
• Patreon has expanded its options for creators, so it’s taking a larger cut of new users’ earnings
• Will 2025 be the year when ad spend on creator platforms outstrips traditional media?
• According to YouTube’s latest economic impact report, its creators added $55 billion to U.S. GDP in 2024
• VRChat is loading into the creator economy with an avatar store
• Sidemen launch VC firm to find the Upside in consumer tech startups