bucketsquad

• Jesser makes moves off the court to turn his sports content empire into a business
• Sports creator Jesser expands leadership team, hires Spotify vet as first Bucketsquad President

  Bucketsquad, the brand founded by creator Jesse 'Jesser' Riedel, has elevated Marko Preocanin and hired Spotify vet Zach Miller as President.

  
• It’s gotta be the shoes: Basketball creator Jesser drops Bucketsquad 1 sneaker line

  Jesse Riedel, the creator known as Jesser, has teamed up with SoleSavvy to release a basketball sneaker called the Bucketsquad 1.

  
• Sports creator Jesser is dominating the basketball game on YouTube. Here’s how he does it.

  Jesse Riedel, aka Jesser, is getting more monthly YouTube views than leagues like the NBA and NFL. His EP Rizzle told us how he does it.