Toy manufacturers have realized many popular video creators are still under the age of 13, and are turning to them as a means of branding.
branded products
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STUDY: 12% Of YouTube Vlog Viewers Discover New Brands, Products From Vloggers
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Toy Manufacturers Turn To (Very) Young YouTube Reviewers For Promotion
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‘Annoying Orange’ Toys and Tees in Toys “R” Us and JCPenney
The Collective and Dane Boedigheimer teamed up with Toys "R" Us and JCPenney for an Annoying Orange line of branded toys and T-shirts.
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