ben

• Are Live Shopping Streams The Beauty Counters Of Tomorrow?
• Digital Marketing Surged In 2020. BEN Says Brands Should Focus On These 3 Areas For The Future.

  
• TikTok, Instagram, And Snapchat Want To Help Their Creators Make Sponsored Content. BEN Says It’s Way Ahead Of Them.

  Though platforms appear to be establishing creator marketplaces as quickly as possibly, they're playing catch-up to influencer marketing companies that have been doing this for years. BEN has a leg up thanks to its lengthy lead time in the industry and its data-crunching algorithms, it says.

  
• How BEN’s Influencer-Measuring AI “Brings Science To The Art Of Advertising”

  For influencer marketing to work, a brand must partner with the right influencer. And to find that influencer, BEN is leveraging AI.

  
• Influencer Marketing Is Changing. Here’s What BEN Thinks Is Critical For Success.
• Branded Content Agency BEN Appoints 2 Influencer-Focused Execs Amid Hiring Spree
• Studio71 Exec John Carle Joins Influencer Marketing Network BEN As VP Of Strategy, Business Development (Exclusive)
• Ricky Ray Butler Named CEO Of Bill Gates-Owned Product Placement Agency BEN
• The Age Of Crossover Talent
• How Influencers Can Stay Out Of The Mud—Advice From Furious Pete
• The Future Of Advertising Is 360° Integration Campaigns. Here’s How To Think About Them.
• Executing Global Influencer Campaigns