AMP

• Have you heard? Pirate Software leaves Ludwig’s company while Lilly Singh’s movie gets distribution
• Can AMP own summer with a monthlong subathon? IDK, but they got T-Pain to ride in on a white horse

  That subathon kicked off today at 3 p.m. EST, and will continue until July 31. Unlike many subathons these days, it won't be round-the-clock; AMP will stream for just ('just') 12 hours each day.

  
• Top 5 Branded Videos of the Week: Lunchly, luxury cars, and a long look at online scammers

  This is the week of controversial YouTuber products, with MrBeast, Logan Paul, and KSI's new kids' lunchtime competitor Lunchly at spot #1 and Marques Brownlee in #3 with the drop of his first app, Panels. Both products have faced major backlash across social media--which may in part be driving these videos to bigger and bigger view counts, as people tune in to see what's causing all the hubbub.

  
• Top 5 Branded Videos of the Week: Gun swords, super-small houses, Scientology

  We have an eclectic mix in our latest Gospel Stats Weekly Brand Report, with a few familiar faces debuting a few unfamiliar topics. Scientology? Gun-swords?? Exercise??? FaZe Rug is at #1, and even as he fits himself into a tiny house, we take a look at how big his channel's view count has gotten. To top it all off, we have some weird finds from the depths of Amazon--so buckle up, and check 'em all out below.

  
• Top 5 Branded Videos of the Week: Men vs. women, Madison Square Garden, gas station meals
• Top 5 Branded Videos of the Week: Trampolines, time travel, tater tots
• Top 5 Branded Videos of the Week: Wipeout, Wukong, and an internet rabbit hole
• AMP isn’t making its own hydration drink. Instead, the creator group is partnering with Bang Energy.
• 700,000 live viewers tune in as YouTube groups AMP, Beta Squad hold charity soccer match
• Kai Cenat avoids charges stemming from last year’s New York City giveaway melee
• Top 5 Branded Videos of the Week: AMP put their twist on ‘Hot Ones’ and gets 4.3 million views
• Night acquires LFM Management, adding Kai Cenat, AMP, and more to its roster