Welcome to Creators on the Rise, where—in partnership with global creator company Jellysmack—we find and profile breakout creators who are…
Studio71 has signed the Stokes Twins for an exclusive advertising partnership. The twins—Alan and Alex—are known for their prank and…
Advertisers can now command YouTube's most prominent ad slot an hour at a time. Almost exactly four years ago, YouTube…
If the U.S. government follows through on its proposal to ban TikTok, it will have a lot of angry teens…
As YouTube brings revenue sharing to Shorts, TikTok is making its own push in the field of advertising. The short-form…
All of the major social video platforms are rolling out Super Bowl initiatives, and Snapchat is no exception. The app known for…
During the Super Bowl LVII halftime show, Rihanna will perform in front of a packed house at State Farm Stadium in Arizona. A few…
The robust, meme-filled chat feature on Twitch has long been one of the biggest selling points of the Amazon-owned platform. With its…
TikTok isn't the only digital media platform taking a transparent approach with its community. Patreon has launched a new podcast, titled Backstage with…
WME is expanding its gaming and esports division with two new hires and nine new clients. On the hiring side,…